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Google Ads & Facebook advertising

PRIMA FÆRDIG HÆK

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We helped PRIMA FÆRDIG HÆK strengthen their online business and boost their online marketing activities.

Online efforts in Denmark, Sweden and Norway

PRIMA FÆRDIG HÆK is present on the Danish, Swedish and Norwegian markets. Here they sell high-quality finished hedges with some of the industry's best guarantees and well-liked products.
The company itself has complete control over their offline sales, partnerships with resellers and other offline activities. Although they already had a steep growth curve, they wanted to scale both their online sales and their lead generation with the help of an experienced agency.

We primarily handle their three Scandinavian Google Ads accounts. In addition, we also assist with the advertising on Facebook when relevant.

Danish market results

More sales, at lower acquisition costs

If we compare PRIMA FÆRDIG HÆK's sales and lead generation through the Danish site in the high season from March to May this year with last year, the growth curve has skyrocketed, while the cost curve has fallen.

With targeted advertising, effective bidding and optimized ads, we've increased sales and lead generation, while also making it 11% cheaper for the skilled hedge specialist to use Google Ads.

You can see the results from the Danish market to the right

+61%

More traffic

+41%

More conversions

-37%

Lower bounce rate

Close cooperation and regular quarterly meetings

As the collaboration with PRIMA FÆRDIG HÆK progressed, a greater focus was placed on maintaining the close collaborative relationship.

The company already had a very elaborate brand strategy, and it was important that our work supported this. Close communication was therefore important to ensure the positive line.

In addition, we have held quarterly meetings to jointly assess future steps and consult on new solutions, initiatives and messaging.

See the results of the Swedish market bellow

+3623%

More traffic

+1329%

More conversions

-19%

Lower bounce rate

Norwegian market results

A Scandinavian market with three different climates

For many, hedges are "just" hedges, but for PRIMA FÆRDIG HÆK, there is much more to finished hedges than that.

Denmark, Sweden and Norway have three very different climates, and therefore the advertising emphasized giving users the necessary knowledge to choose the right hedge for them and their geographical location.

In addition, the peak season in different countries differs. We have therefore worked a lot on the right advertising messages, but also on bidding in the different countries, depending on the season.

The Norwegian market results are displayed to the right.

+11.125%

increase in traffic

+2400%

More conversions

-83%

Lower bounce rate

“I vores marketing-samarbejde med Morningbound er jeg særlig glad for den kompetente og udviklende sparring på specialistviden. Gennem årene har vores samarbejde spiret en flot vækst, gode relationer og vi har nået de mål, vi ønskede. Teamet i marketing er punktlige, driftige, godt struktureret og sikrer, at vi holder aftalte processer og udvikling i kog.”

Stine Poulsen

Kommunikations- og marketingansvarlig, Prima Færdighæk

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Contact Steffen

Google Ads & Facebook advertising

Online efforts in Denmark, Sweden and Norway

More sales, at lower acquisition costs

Close cooperation and regular quarterly meetings

A Scandinavian market with three different climates

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